I Love Tetris!

Anyone who knows me knows my strange obsession with Tetris... anyways, I ran across this video of a large professionally programmed Tetris game on a building and is actually being played a a person on a cell phone. It's called the Mikontalo Lights Project and was "created by the students of Tampere University of Technology in Finland to gain global visibility for the university and highlight its rich student culture." Now I'm not totally sure how this is displaying a "rich student culture". I could think of better ways of displaying a rich student culture. Like, oh, I don't know, a hot dog eating contest.