Monday, March 24, 2008

Botkier for Target!!

YESSSSSSSSSSS.......Botkier will be the next renowned designer launching a limited edition with Target. The Botkier for Target collection will be available at select Target stores nationwide and at Target.com July 21 through Sept. 14, 2008, which means it will follow the upcoming Gryson for Target collection. As many of you know, Botkier is known for her motor-cycle inspired handbags, so anybody who hearts quality leather and metal zippers is in for a real treat. In three words: I am excited! I have a black leather Botkier tote that I still love and carry to this very day. No word on any styles yet!

Anyways, I think that Target is essentially capatilizing on the depressed economy- tapping into the younger professional generation that recognizes these new luxury brands and bringing them at an affordable price, given these depressed market conditions. Kudos to Target.




http://nymag.com/daily/fashion/2008/03/botkier_does_handbag_line_for.html

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