People will stop at NOTHING to raise money for breach cancer research... I mean - you've seen the makeup, the t-shirts, the knives... well, now there is WINE. I must admit that "Cleavage Creek"is a pretty clever name for these wines that raise money for breast cancer research though... There are ones with flat out naked chicks...but I figured that the "breast cancer" ones were more appropriate for this month.Owner Budge Brown lost his wife of 48 years to breast cancer in 2005 and is donating 10 percent of the gross profits to fund research to find an end to the disease. The line consists of eight wines to start with: 2005 Reserve Napa Cabernet Sauvignon, a 2005 Reserve Napa Petite Sirah, a 2005 Cabernet-Syrah, a 2004 Merlot, a 2004 Merlot-Syrah, a 2006 Reserve Chardonnay, a 2003 Secret Red and a 2006 Secret White. There are 200 cases for sale the first year. Each bottle features a breast cancer survivor whose story is told on the bottle. Budge Brown plans to also create a tasting room and wine shop in the Cleavage Creek vineyards in Napa. The wines are in the $18 to $50 range.
1 comment:
The donation is a positive thing, the labels cheapen the experience and enjoyment of the wine.
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