What's next - should we bring ice to Antartica? WHY would anyone in MEXICO buy Taco Bell when you can have an authentic taco for 1/100th of the price!!! This blows my mind.Taco Bell is taking on the homeland of its namesake by reopening for the first time in 15 years in Mexico. Defenders of Mexican culture see the chain's re-entry as a crowning insult to a society already overrun by U.S. chains from Starbucks and Subway to Kentucky Fried Chicken. However, Taco Bell states that it will project a more "American" fast-food image by adding french fries — some topped with cheese, cream, ground meat and tomatoes — to the menu at its first store, which opened in late September in the northern city of Monterrey.
Other than the fries and sales of soft-serve ice cream, "our menu comes almost directly from the U.S. menu," said Yum Mexico Managing Director Steven Pepper. Some of the names have been changed to protect the sacred: the hard-shelled items sold as "tacos" in the U.S. have been renamed "tacostadas." This made-up word is a play on "tostada," which for Mexicans is a hard, fried disk of cornmeal that is always served flat, with toppings.
The Mexicans thank you for "playing with their words."
1 comment:
No Quiero Taco Bell
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